Attract a more diverse workforce with Robert Walters Adify

In Switzerland we are seeing an increase in progressive businesses embracing diversity and inclusion within their onboarding processes. While organisations have come to recognise the strong business case for a diverse workforce, the emphasis has shifted to developing policies which actively encourage candidates from diverse backgrounds to apply and to shape an inclusive company culture.

Robert Walters Adify is a bespoke, in-house model designed to help improve diversity and inclusion in your advert writing.

Adify is designed to assess advert writing through innovative machine learning which identifies gender bias language and the overall readability of the job advert. The software offers recommendations based on empirical findings to enhance your job advert and ensure your job advert appeals to a wider, more diverse talent pool of candidates. In 100% of job adverts we trialled as a business, we saw a significant increase in the amount of applications, particularly in female applications. 

Adify provides a variety of rich insights into your advert writing 

• Readability - is your advert overly complex and inaccessible to majority of applicants? 
  
• Gender - does the language in your advert appeal more to a male audience? 
  
• Mobile - will the advert be easy to read on a mobile device?
  
• Sentiment - is your advert positive and more likely to resonate with candidates?
• Tone - is your advert to formal in tone-of-voice?
• Market competition - how are you perceived in the market against your competitors?

How can you benefit from using Adify?

• Improves your advert reach to a more diverse talent pool
• Flags advert structure that disproportionally appeals to male candidates
• Makes adverts accessible and inclusive to non-native English-speaking candidates
• Pioneering diversity and inclusion technology